GLA Communications Appoints Account Director Joyce Essig to manage client accounts and drive growth for the New Jersey agency
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Category Archives: News
The days of reaching the media with mass distribution of a press release are long gone. While press releases can still be very valuable, journalists are using them less and…
I first worked with Jack in the early 1980’s at the Frank Barth agency in New York as CES was one of our accounts. This was my first PR job…
In today’s fast paced world it can be quite challenging for PR pros to build relationships with the media. Most journalists prefer not to be called, but then don’t respond…
As agency owners we have to juggle how much time we spend on the actual public relations work and running the business. While I get great fulfillment from owning my own…
Virtually every agency faces the same internal struggle. We excel at doing great work for our clients, helping them achieve their communications goals. But, when it comes to achieving our…
